Akron-Canton Airport Unveils Customer-Centric Website
The revamped, re-energized AkronCantonAirport.com has launched.
According to a release, the totally redesigned web destination offers more ways to engage with CAK including fun polls, continuous feeds from airport social media channels and an interactive FAQ.
"Our new website accomplishes three primary goals: To engage our Customers, offer the content they want most and amplify our brand," said Kristie Van Auken, senior vice president and chief marketing and communications officer. "So many airport websites look the same, offering the same content in the same format. We broke the mold by offering fresh content that is just as much 'destination' as 'departures and arrivals.' It is so CAK."
The website redesign was led by Derby Brand Advertising, the airport's creative agency and FORM, a boutique design studio based in Cleveland. "We sought to create a site that better reflects the airport experience and brand today by seamlessly integrating the core airport information, brand messaging and social media in a simple, accessible way," said Dave Derby, owner of Derby Brand Advertising. "We partnered with FORM of Cleveland, whose incredible design and technical expertise really brought it to life with a clean, fresh brand-centric approach."
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