Marshall Retail Group (MRG), a WHSmith company, announces its newest store sodoPOP, is now open inside Seattle-Tacoma International Airport (SEA). This eclectic concept was created specifically for SEA and is Marshall Retail Group’s first venture within the airport.
The contemporary pop culture hub, sodoPOP, was created in collaboration with Seattle’s Museum of Pop Culture (MoPOP) and the collectable conglomerate, Funko. Travelers can find a large assortment of trendy collectables at sodoPOP, including Funko brands like POP!, Paka Paka and Loungefly, band t-shirts, albums, Seattle sports memorabilia and merchandise, along with a mix of unique gifts that are local to the Seattle area.
The store is adorned with large art installations that pay homage to the different factions of sodoPOP’s inspiration. A guitar wall hangs on the right hand of the store in reference to MoPOP’s instrument tornado that can be found within the museum. Outside the store, a 4-foot-tall Freddy Funko figure and a statue of the Space Needle greet guests as they enter.
“It was such a privilege for our teams to create and develop the concept behind sodoPOP in partnership with MoPOP and the SEA Airport,” said CEO of Marshall Retail Group and InMotion Toby Keir. “We pride ourselves on our ability to truly create concepts inspired by their location and source local brands and products to offer our customers. sodoPOP is an example of our ongoing commitment to elevating the traveler’s experience.”
sodoPOP is located inside the N Concourse of SEA and is open from 6 a.m. to 8 p.m. daily.