JetBlue announced April 11 plans to continue bringing its unique combination of award-winning service and low fares to transatlantic air travel, with new service between New York’s John F. Kennedy International Airport (JFK) and Amsterdam Airport Schiphol (AMS) starting late this summer and service between Boston and Amsterdam to follow. Amsterdam will be JetBlue’s third transatlantic city following the airline’s successful launch of service to London’s Heathrow and Gatwick airports in 2021 and its highly anticipated service to Paris coming this June.
"This route is long overdue for some competition,” said Robin Hayes, chief executive officer, JetBlue. “For too long the U.S. legacy carriers, backed by their joint ventures with other global airlines that enjoy immunity from antitrust laws, have locked customers in with very expensive fares and mediocre service. Just like we’re doing in London and Paris, we will bring fares down and improve the experience for customers flying between the U.S. and Amsterdam.”
Last week, a Dutch court ruled that the Dutch government failed to follow the law when it sought to reduce the cap on Amsterdam Airport Schiphol’s annual air traffic movements, giving JetBlue confidence there is room for it to enter the market.
“Our formula of combining a customer-centric experience and everyday low fares isn’t something you find in Europe,” Hayes said. “We’re confident that customers, Amsterdam airport officials, and the Dutch government will be delighted by JetBlue when they see first-hand the positive impact we can make and we look forward to working together with Dutch officials to ensure long-term success in the market.”
Known for its historic buildings, world-famous museums and iconic canals, Amsterdam is one of the most visited cities in the world. JetBlue’s new service to Amsterdam will provide the airline with a high visibility presence at another top airport in Europe and establish a new customer base of travelers looking to connect between Europe and the U.S.
Flights will operate daily on JetBlue’s Airbus A321 Long Range (LR) aircraft with 24 redesigned Mint Suite seats, 114 core seats and the sleek and spacious Airspace cabin interior. The A321 platform – offering the range of a wide-body but with the economics of a single-aisle aircraft — will allow JetBlue to effectively disrupt the market with the airline’s award-winning service and low fares on flights between the U.S. and Amsterdam. Seats will go on sale in the coming weeks.
JetBlue’s Service and Sustainability
JetBlue’s entrance into Amsterdam will introduce a new era of customer-focused, low-fare travel for leisure and business travelers. The airline is currently the sixth largest airline in the U.S. and is known for having the most legroom in coach, live television and on-demand entertainment on every seatback, free and fast Fly-Fi broadband internet, complimentary snacks and soft drinks and great customer service.
JetBlue’s dedication to the communities it serves is also exemplified with its industry leading climate commitments, including a goal to reach net zero by 2040, ten years ahead of broader industry goals as well as a recently approved science-based target to effectively cut aircraft emissions in half by 2035 from 2019 levels. With six sustainable aviation fuel (SAF) agreements in the U.S., the airline continues to work toward a more sustainable future of flight and explore additional SAF opportunities in its European destinations.
