FBO Partners announced Chris Salley has joined the firm to lead its newest offering to FBO owners and operators- fuel sales and business development. In his role with FBO Partners, Salley will lead the sales and business development arm of the consultancy, offering clients an outsourced solution to transient fuel sales, attracting new business, and market analytics. With this addition, FBO Partners will also launch its first publication, the Market Intel Report, providing industry insiders, FBO owners and investment firms much-needed business intelligence, best practices and FBO industry news. The quarterly publication will be available via subscription only on the company’s website in 1Q 2020.
Salley brings more than 10 years of business aviation experience to FBO Partners, including roles at Avinode, Dassault Falcon Jet and most recently, National Jets, where he was sales and marketing manager for the nationally respected Ft. Lauderdale-based independent FBO.
“Over the last five years, we’ve had the distinct opportunity to assemble a group of highly-talented, respected leaders in the FBO business disciplines in which we consult. Chris truly rounds out our team, bringing unrivaled strategic sales experience, analytical thinking, and mastery of technology about the FBO business rarely seen,” says Douglas Wilson, president of FBO Partners.
Salley represents the next generation of industry leaders, adds Wilson. “Salley has years of industry experience in sales leadership roles, an MBA in Aerospace from Embry-Riddle, is VP of the South Florida Business Aviation Association, and he’s a dual 40-under-40 recipient- from both NBAA and Airport Business Magazine. It’s inspiring to see, and frankly, it’s young men and women like this who are poised to take the reins of our industry next.”
Says Salley, “In my experience at an independent FBO, I came to realize that my [sales] position was fairly rare within the industry; few FBOs can afford a full-time line service sales leader. Yet driving business to your FBO’s ramp through a thoughtful, strategic sales effort is a requirement in today’s competitive FBO environment. Weighing that fundamental need of a business to drive sales, against doing so in a way that is cost-conscious, inspired us to create a more affordable solution to support FBOs of all sizes with an a la carte sales and business development service.”
Clients can select from packages starting as little as 15 hours per month of outsourced sales support via FBO Partners, resulting in increased business, fuel sales and marketshare to their client FBOs.
