WOW Air Launches Search for SnapTravelers

May 4, 2016
Icelandic airline WOW Air launched a search for four travelers willing to go on four all-expense paid trips, and document their experience on the WOW air Snapchat account.

Icelandic airline WOW Air launched a search for four travelers willing to go on four all-expense paid trips, and document their experience on the WOW air Snapchat account.  

The SnapTraveler program, which will last three months, is a contest where the four chosen travelers will travel between any of WOW air's 28 destinations and share their journey on the company Snapchat, wow-air. 

Snapchat is a social media platform which allows viewers to upload pictures and videos into a "story" of the day. Each of the "snaps" can be viewed for up to 10 seconds by "friends." All the stories, made up of these short clips and photos, are available on the platform for only 24 hours before they disappear from the feed. 

Applicants are asked to craft a Snapchat story in English, and keep it under two minutes. All applications are due May 8.    

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