AirAsia and Penang Global Tourism (Penang State Tourism Bureau) have announced a new collaboration that will offer more travel options and value added services to domestic tourists visiting Penang.
The partnership will see airasia.com, the Asean super app pair-up with Penang Global Tourism Board to offer travelers a variety of Penang travel bundles as well as a joint marketing effort.
Penang State EXCO For Tourism And Creative Economy (PETACE), YB Yeoh Soon Hin said, “We are observing a positive rebound on tourism activities and we are working towards accelerating the recovery of tourism, supporting jobs and the economy and increasing tourism receipts. Partnering with key travel players like airasia.com will assist us to amplify our efforts and to offer more diverse travel and tourism products by leveraging on their wide product offerings.
“I am proud to say that Penang is at the forefront once again in assuring safe travels to our visitors. In July 2020, Penang launched the 'Penang Responsible Tourism' campaign. Furthermore, we have also launched the COVID-19 safety accreditation programme to strengthen preventive measures undertaken by Penang's tourism industry players. These initiatives are the first-of-its-kind in Malaysia, intending to instill confidence in travellers when visiting Penang.”
“To further reiterate, Penang is the first in Malaysia to kickstart the “Penang Responsible Tourism” campaign and the accreditation programme.”
airasia.com Chief Commercial Officer, Amanda Woo said, “We would like to thank Penang Global Tourism Board for working with us to provide more value for travellers. Now, visitors to Penang can conveniently plan their trip with all the exciting offers made available through this collaboration under one platform on airasia.com. We hope people will take the opportunity to explore and enjoy more of what Penang has to offer.
“We are also expanding our network from Penang to Kota Bharu with three times weekly flights which commenced yesterday, while the new route from Penang to Sibu is set to kick off in January 2021. We hope the added connectivity will provide the much needed accessibility for the Northern travellers, as well as to revive the domestic tourism industry. ”
