Haskel Continues to Expand Its Network of Master Distributors

Nov. 20, 2017
In an effort to expand its reach and presence in New Zealand and Australia, Haskel is partnering with Liquipro and HP Plus in order to serve more regions with high-pressure equipment.

Burbank, CA (Nov. 16, 2017) – Haskel International, a leading manufacturer of high-pressure equipment including pumps and valves, named Liquipro and High Pressure Plus (HP Plus) as the newest Master Distributors in its growing network of partners. Through the Master Distributor partnership, Liquipro and HP Plus will work with Haskel to expertly serve customers in dedicated regions. Liquipro will manage customer relations in New Zealand, Papua New Guinea, and the South Pacific. HP Plus will be the primary contact for customers in the Queensland and New South Wales regions.

Liquipro, formerly Foster & Associates LMI Ltd, is excited for the opportunity to make Haskel's high-pressure solutions more readily available to customers in these areas. To ensure that customers get the high quality service Haskel is known for, dedicated product champions have been appointed for Haskel products that will be serviced by the Liquipro team. Beyond broader product offerings, Liquipro brings expertise to the partnership, including a combined 50+ years of experience through sales and support teams, a service and repair workshop for all product lines, and on-site installation and commissioning.

The HP Plus team looks forward to growing the relationship it has previously established with Haskel, having been using, maintaining and supporting Haskel products for many years. HP Plus is excited to be able to bring this partnership to the next level and offer their customer base greater equipment opportunities. HP Plus will have access to the full range of Haskel's well-established pumps and systems. In addition, HP Plus will have input and access to Haskel’s New Product Development Team, which ensures the needs of customers are at the forefront of future planning.

Both distributors will also work closely with selected partners to sell and support select Haskel sister brands, including BuTech, Williams, PPI and Hartell. Liquipro and HP Plus also share rich experience in various industries, which include high-pressure oil and gas, aerospace and defense.

Haskel Sales Director Paul Peverley coordinated the growth of these distributor relationships with Liquipro and HP Plus. "Each of these organizations shares Haskel's dedication to high quality as well as the commitment to providing customers with the product support and maintenance required to succeed in the high-pressure industry. It's exciting to be able to grow our partnerships with so many companies whose values reflect those of Haskel," said Peverley.

As markets grow, Haskel continues to build new partnerships that support growth and benefit their distributors. Liquipro, HP Plus and other Master Distributors offer customers advanced solutions and develop a competitive edge in their region.