MILTON KEYNES, UK, and BAY SHORE, NY April 29, 2015 – Two new Tensator Virtual Assistants have landed at London Luton Airport. Four years ago, the Airport became the first in the world to make use of the passenger-facing technology from Tensator Group<http://www.tensatorgroup.com/>. Since then, the original Tensator Virtual Assistants, which create the illusion of a real person, have been seen by 16.2 million departing passengers, all of which have been given the opportunity to hear and see the airport’s message about items not allowed in hand luggage. This, combined with a host of other security measures, has helped to reduce the number of bags rejected by security by 12 percent, speeding up the security process.
The two new Tensator Virtual Assistants are the latest Ultra model of the digital signage solution. With a footprint of just 20 inches by 20 inches, they will be positioned in two separate locations at the Airport to ensure maximum exposure.
“The first of our new Tensator Virtual Assistants will be placed in the baggage preparation zone,” said Kevin Aldridge, Terminal Manager at London Luton Airport. “Here, the image of an actress in airport uniform advises on liquids in hand luggage, explaining what is prohibited and how to prepare permitted items. The second unit, which is based in the main security search area, will reinforce the liquids message and also remind passengers to remove coats, belts and empty their pockets in readiness to pass through the search process. The new Tensator Virtual Assistant units, alongside other measures, will help to further speed up the security process, ensuring that passengers’ journeys through the Airport are as quick and efficient as possible. Improving the passenger experience is an important part of the £100m redevelopment project which is due to get underway this year, and will see significant improvements to the terminal building.”
Since their debut at London Luton Airport in 2011, Tensator Virtual Assistants have become a familiar sight at airports across the world, including Boston Logan International, Dubai International, Heathrow and Madrid airports.
Commenting on the continuing relationship with London Luton Airport, Tensator Group CEO Ben Gale said:
“We’re firm believers that technology shouldn’t be used just for the sake of it. It needs to produce tangible benefits for both staff and passengers alike. The Tensator Virtual Assistants at London Luton Airport are the perfect example of this in action. The figures speak for themselves and show that passengers are engaging with units and listening to their important messages. In turn, this has freed up staff resources to focus on other aspects of the security process, resulting in a faster passenger journeys through the terminal.”
The Tensator Virtual Assistant is now used across a range of sectors as an innovative promotional and marketing resource, including retail, events and conferencing, rail travel, healthcare and the public sector.
For more information on Tensator Group’s Virtual Assistant range, visit www.tensatorgroup.com
About Tensator Group
Tensator Group is a recognized leader in the management of the customer journey. The company offers a large range of digital media <http://www.tensator.com/showroom/tensamedia.aspx> platforms, electronic and virtual queue management<http://www.tensator.com/showroom/electronic-queuing.aspx>,
display and signage<http://www.tensator.com/showroom/display-signage.aspx>
products, crowd and access control
solutions<http://www.tensator.com/showroom/access-control.aspx>, in-queue merchandising<http://www.tensator.com/showroom/inq-merchandising.aspx>,
self-service systems, and the
Tensabarrier<http://www.tensator.com/showroom/tensabarrier.aspx>, one of the most respected barriers in the world. Tensator empowers blue chip retailers, international airport terminals, transport providers, financial institutions, major exhibition, leisure and entertainment venues, construction sites, restaurants and hotels to speed customer flow through the queue, improving operational efficiency and customer satisfaction.
Tensator helps eliminate lost revenues through walk-aways and drives high value impulse sales with its range of queue management solutions. Visit www.tensatorgroup.com
LinkedIn<http://www.linkedin.com/company/tensator-group> and YouTube<http://www.youtube.com/user/TensatorGroup>.
