Henry Mauriss, chief executive officer at ConnectiVISION, stated he expects the InfoCaster software will bring additional business benefits to the forefront of the operation, providing advertisers with proof of performance and opening last-minute windows into avails for up-to-the-minute ad scheduling. This strategy hammers home the point that ClearVision is a broadcast operation. InfoCaster is in fact part of a large Harris Broadcast family of graphics and channel branding products used by top network broadcasters.
“We looked at several players and chose Harris Broadcast because of its broadcast roots, and the ability of InfoCaster to provide more than the simple looping of content,” said Mauriss. “Between InfoCaster and our fully equipped studio, we have the tools to deliver the right mix of content designed for the way people consume media on the go. We are working to inform, entertain and educate viewers in the airports and beyond.”
ClearVISION is a transformative away-from-home television broadcaster delivering a top-tier entertainment, news and sport programming mix to airports throughout the U.S. ClearVISION is a partnership between Clear Channel Airports and ConnectiVISION Digital Networks and is headquartered in Burbank, CA. The company’s television content strategy provides Fortune 500 brands and advertisers with optimal engagement and consumer interaction. Visit www.clearvisiondigitalnetworks.com to learn more.
About Clear Channel Airports
Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 275 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.
About Harris Broadcast
Harris Broadcast is an industry leader in delivering the most advanced, content-rich media experiences available for a wide spectrum of radio, television and private media networks around the globe. With more than 25 leading brands including Versio™, Selenio™ and Maxiva™, the company enables media organizations to tap into one of the broadest, integrated product and solution portfolios in the industry. Headquartered in Denver, Colorado, the company is widely recognized for its product quality and reliability, engineering excellence and customer service, and has earned nearly 100 technological firsts and more than 50 awards for technical innovation. For more information, please visit harrisbroadcast.com.
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