TrueNorth Avionics Adds Management, Sales and Technical Support Staff

Ottawa, Canada (April 7, 2010) — TrueNorth Avionics, Inc., has added three new employees to meet the increasing demand for the company’s new Simphone¯ OpenCabin™ airborne communications system, including Jason Lee as Canadian sales manager, Bret Gilligan as international field service representative and Gerry Wall as business manager. Lee, who will focus on sales and dealer support in Canada, has over 10 years’ experience in sales and business development roles was most recently VP of Business Development with Plaintree Systems. Wall’s background includes founding his own aerospace consulting company, and ten years’ experience with aviation maintenance management software provider Mxi Technologies, where he served as a VP. Gilligan, an experienced avionics installer and A&P technician, joins TrueNorth from Duncan Aviation in Teterboro, NJ, where he was an installation team leader. Gilligan will be based at TrueNorth’s new office in Somerset, New Jersey, while the others will work at TrueNorth headquarters in Ottawa.

About TrueNorth: Headquartered in Ontario, Canada, with U.S. offices in New Jersey and the Kansas City area and distributor support in Dallas, TX, TrueNorth Avionics, Inc., is a world-class technology company that develops integrated communications solutions for business aviation. Its revolutionary Simphone¯ OpenCabin system features all-digital hardware and enterprise-level business software, and offers an unlimited service life and upgrades via a suite of user-specified ‘apps’. Learn more at www.truenorthavionics.com.