Digital Signage Expo 2015 to Feature “Interactivity: Innovative Options for Driving Long-Term Audience Engagement” Seminar

Nov. 19, 2014

Atlanta – Digital Signage Expo (DSE), the world’s largest International Tradeshow and Educational Conference dedicated to digital displays, interactive technology and digital communications networks, announced today that its 12-part Digital Signage Seminar Program at DSE 2015 designed specifically for end user professionals will include an hour-long session titled, “Interactivity: Innovative Options for Driving Long-Term Audience Engagement.”

Joel Allard, Senior Creative Specialist, In-Store Digital, Target Stores will facilitate a presentation that focuses on the long-term value of customer relationships, how they contribute to the bottom-line over time and the interactive tools that can be integrated into digital communications networks to enable a brand to provide a platform on which to build and nurture more profitable relationships.

Attendees in this hour-long interactive “idea exchange” will be invited to work together to enjoy a hands-on collective learning experience to determine which of these tools will work best for them.

To read about why DSE Advisory Board members in a variety of end user verticals feel that interactivity is an important topic, see: http://www.digitalsignageconnection.com/ask-board-future-impact-interactive-technology

Registration for “Interactivity: Innovative Options for Driving Long-Term Audience Engagement,” or any of DSE 2015 educational conference seminars, which are sponsored by BroadSign International and are eligible for Digital Signage Expert Group (DSEG) certification renewal credits, is available online at www.digitalsignageexpo.net.

Mark your calendar now: DSE® 2015, co-located with the Digital Content Show, is scheduled for March 10-13, 2015, with access to the Exhibit Hall March 11 & 12 at the Las Vegas Convention Center in Las Vegas. To reserve exhibit space contact Jeanne Phillips, (770) 817-5903. Or, for more information, visit www.DSE2015.com

You can follow DSE on Twitter at DSExpo, or for all DSE 2015 updates, use #dse2015. For year-round news and information on digital signage, visit DSE’s new Digital Signage Connection web portal at www.digitalsignageconnection.com.

About DSE

DSE, produced by Exponation, LLC, will be held at the Las Vegas Convention Center, Las Vegas, NV, USA. DSE is the world’s largest and longest running conference and trade show exclusively dedicated to showcasing innovative digital communications and interactive technology solutions for customer- and employee-facing organizations. Launched in 2004, DSE was the first event dedicated to the digital signage market and has been a significant contributor to the growth of this fast-paced industry. Professional end user attendance represents decision-makers from key industry categories such as retail, restaurant, healthcare, education, hospitality and transportation, as well as other key stakeholders, including advertising executives, brand marketers and systems integrators. 

Over 200 exhibitors feature technology and services including hardware, software, network, delivery and content from around the globe. DSE also offers the largest and most diversified digital signage and digital out-of-home educational program anywhere in the world, with more than 125 educators and the largest variety of educational opportunities, including a live installation tour and structured curriculum leading to professional re-certification in seven educational tracks. The 2015 program will be comprised of pre- and post-show educational events, general conference seminars, as well as targeted Industry Roundtable Discussion Groups and free presentations staged in on-floor theaters.