ATL: Life After AirTran

Dec. 13, 2011
Boyd Group: A Whole New Meaning To The "Southwest Effect"

This analysis is a follow-up to the study done by Boyd Group International immediately after the announcement of the Southwest acquisition of AirTran.

Compiled independently, the prognosis is clear: Atlanta will experience a traffic decline as a result of this merger. The simple reason is that Southwest is a well-managed company, but its operating system simply cannot take advantage of all of the revenue flows inherited from AirTran.

Again, a study that questions what "everybody knows" using hard data from Aviation DataMiner, and analysis from the professionals at Boyd Group International. Click here to download the forecasts that other consultants will be parroting six months from now: http://www.aviationplanning.com/Boyd%20Group%20WN%20FL%20Merger%20Review.pdf