The final piece in the jigsaw is traffic. It’s all very well having a well-targeted website that’s all ready to wow customers with its ease of use and sheer excellence in giving customers what they want, when they want it, but you need to generate the traffic in the first place. That’s perhaps where GSE Today can help. As we upgrade our own website--which currently receives 6,000 visitors per month--we will become a one-stop information source for the ground support and service business. We will do this by providing the kind of content and search engines that will entice visitors time and again, but also direct them to your own growing websites, so helping to generate that all-important traffic.