Oct. 20--As a regular traveler to Beijing and Hong Kong, where he's developing business ventures, Boston lawyer James E. Smith would love few things in life more than a nonstop flight out of Logan International Airport.
"That is really an attractive notion, and I think it'd be a very popular service here," said Smith, who has suffered through 20-hour flights through New York, or in some cases triple-hops from Boston to Toronto to Vancouver to China.
The Massachusetts Port Authority is hoping it can prove to airlines that there are tens of thousands of people like Smith throughout New England and Maritime Canada who feel the same way -- not just about Beijing and Hong Kong, but 26 other international destinations where Massport thinks it can promote nonstop service from Logan. Today, passengers at Logan can take nonstop flights to 28 international cities.
Despite the industry's deep financial woes and cutbacks and the drop in business travel after the Sept. 11, 2001, terrorist attacks, Massport last month brought on an airline-industry veteran, Yil Surehan, as its route-development manager.
Surehan recently told Massport's board he sees a chance for Massport to double the number of international destinations at Logan to 56 within the next several years. Besides Beijing, Hong Kong, and Shanghai, other candidates include Brussels, Glasgow, Madrid, and Tokyo. After new, smaller long-range jets come to market in 2008, potential new cities include Delhi and Mumbai in India; Singapore; Dubai in the Persian Gulf; and Tel Aviv.
One factor in Massport's pitch is selling Logan as an international departure point for New England and Maritime Canada, which can feed passengers into the Boston airport.
"This is a very difficult time for the airlines, and no airline wants to invest in subsidizing a route for a long time -- they want to be successful from the get-go," Surehan, who spent 15 years planning route networks for airlines including Alaska Air Lines, American Airlines, and United Airlines, said in an interview this week.
But, Surehan said, "We see some near-term profitable opportunities in basically all continents."
Financially strapped airlines including American and Delta Air Lines have been aggressively trying to boost the more profitable international service and cut domestic flights.
On Tuesday, Delta unveiled plans to add service on 11 international routes out of Atlanta's Hartsfield-Jackson International and John F. Kennedy International in New York, including Athens, Budapest, Kiev, and Nice, France.
But nonstop international service out of Boston remains a tough sell. Bob Cortelyou, Delta vice president of network planning, said that for now Delta is focusing on serving New England international customers with new routes through New York and Atlanta because it has yet to see clear evidence that Logan alone can support service to routes other than Bermuda, Paris, and small cities in Maritime Canada.
"Is it feasible in the future? Of course, but we're not at that point yet," Cortelyou said.
Despite the challenge, Michael Allen, a consultant with BACK Aviation Solutions, a New Haven strategic consulting firm, said Massport is looking in the right area.
"There are a lot of carriers that are moving capacity out of domestic service into international," Allen said. "China is the fastest-growing country in the world. Japan's a very big market for tourists coming to the United States."
Over the last 10 years, the number of international routes from the US running four or more flights per week has soared to 764 from 535, BACK data show.
Charles H. Yelen, a Newton aviation industry consultant who was formerly Massport's deputy executive director, said the authority's move shows "airport policymakers have both vision and guts. The critical task of marketing has never come easily to people who operate airports."