MCLEAN, Va. , Oct. 28 /PRNewswire/ -- USA TODAY, the nation's top-selling newspaper, announced today the opening of a USA TODAY Travel Zone in the US Airways terminal at LaGuardia Airport. USA TODAY opened three Travel Zone stores in September in the Detroit Metropolitan Wayne County Airport; two stores are expected to open in the Indianapolis International Airport in November.
As a full service store, USA TODAY Travel Zone carries all products travelers expect to find, including reading materials, sundries, travel accessories and other convenience items. USA TODAY Travel Zone stores are visually appealing and easy to navigate. Sections of the store are clearly identified and utilize colors representing USA TODAY's signature sections: News (blue), Money (green), Sports (red) and Life (purple). Custom Snapshots(R), USA TODAY's iconic infographic, are incorporated into the decor of each retail location creating a fun and memorable shopping experience.
USA TODAY Travel Zone stores have been developed by and are operated by HDS Retail under a licensing agreement. HDS Retail is the world's largest travel retailer with over 4,000 stores in 18 countries.
USA TODAY Travel Zone is the latest addition to USA TODAY's expanding brand portfolio. Through a series of licensing agreements, USA TODAY has launched several new products in 2008 including USA TODAY Crosswords for Nintendo DS; Election 2008, USA TODAY Txtpert by Namco and USA TODAY Crosswords/QuickCross all for mobile devices; a multi-puzzle calendar; and more than 20 books. In 2007, USA TODAY introduced USA TODAY Readers reading glasses, sudoku magazines, calendars and seven book titles.
About USA TODAY
USA TODAY is the nation's top-selling newspaper. It is published via satellite at 34 locations in the USA and at four sites abroad. With a total average daily circulation of 2.3 million, USA TODAY is available worldwide. USA TODAY is published by Gannett Co., Inc. (NYSE: GCI). The USA TODAY brand also includes: USATODAY.com, an award-winning news and information Web site that is updated 24 hours per day; USA TODAY Sports Weekly, a magazine for enthusiasts of college and professional football and baseball; USA TODAY Mobile, offering up-to-the minute news and information on a variety of mobile platforms and devices; and USA TODAY LIVE, the television arm of the USA TODAY brand that brings the spirit and quality of the newspaper to television.
SOURCE USA TODAY
Restaurants and stores are planned
The trend to move the selling of books away from newsstands to nationally known retailers has resulted in a dramatically changed bookselling landscape at airports.