The Chamber, The FBO, & the Charter Company

I saw something last week that I’d love to export to every airport in the country. The Chamber of Commerce of Greater Greenville, South Carolina, held an event for CEOs and presidents of local small businesses. They engaged me to speak, and they were a great group. But that’s not the story. The first thing that floored me was the event was held in a hangar of Greenville Jet Center, an FBO at Greenville Downtown. Owner Hank Brown offered the hangar at no charge at all, but the Jet Center gained great exposure to small business leaders, who could be their best customers. But that’s not all. A charter company, SATSair, gave free demo rides of the local area before the evening event. Think of the impact. They introduced their services to the top movers and shakers of small businesses. Brilliant. They also had a demo airplane in the hangar, and company VP Phil Quist and marketing person Sheldon Early were on hand to explain everything. SATSair is an interesting company. They fly charter in a fleet of Cirrus SR22 aircraft and seem to be doing a lot of revenue flying. With this kind of promotion, I can see why. We’d love to post your comments. Please click the comment tab at the top.